I’m an Art Director who develops integrated campaigns and brand systems across digital, social, web, print, and video. The projects below highlight my approach to brand storytelling and creative problem solving, including campaign development, video and shoot direction, apparel design, and multichannel marketing creative.

Hi, I’m Becky.

Branding, Campaigns & Video

PUBLIC HEALTH
CalFresh Healthy Living

“The Not So Sweet Side” Campaign

HEALTH INSURANCE
Western Health Advantage

Brand Identity & Awareness Campaign

PRO SPORTS
Sacramento Republic FC

5 Years of Glory Campaign

ENVIRONMENTAL
California Recycle

I Recycle Smart Campaign Video

GOVERNMENT/FINANCIAL
California DFPI

“Do Your Own Research” Social Campaigns

PRO SPORTS
Sacramento Republic FC

Nike Jersey Design & Promotion

Print & Editorial

PRO SPORTS
Sacramento Republic FC

Matchday Guide Booklets

AUTO INDUSTRY
The Niello Company

Niello Concours Magazine Ad Section

GOVERNMENT/FINANCIAL
California DFPI

Consumer Microsite

Web, UX, UI

HIGHER EDUCATION
California Community Colleges

“I Can Go to College” Website